Project Blue

How are the contributions calculated?

Your contribution = contribution you have chosen pr. 1000 DKK.
Our contribution = your contribution x 0.02
Total contribution = you contribution + our contribution


- You make a purchase of 2.500 DKK with your card.
- Your chosen contribution pr. 1000 DKK with the card = 3 DKK
- We donate 2% of your contribution

Your contribution = 3 DKK. pr. 1000 DKK = 7.5 DKK
Our contribution = 7.5 DKK x 0.02 = 0.15 DKK
Total contribution = 7.5 DKK x 0.15 DKK = 7.65 DKK

Will I be charged a fee for contributing?

There is no fee attached to activate or stop your donation to Project Blue. Furthermore Lunar doesn’t charge a fee for the users who are a part of Project Blue.

Who can contribute to Project Blue?

All private users, except users under 18 years old, can activate Project Blue without any form of approval. The activation will become effective from the date you have set up Project Blue and all future card transactions will be affected by the rule you have set up.

What is Project Blue?

Project Blue is an initiative where Lunar gives you the opportunity to contribute to reducing plastic in the oceans around us, based on purchases with your card. Project Blue is a part of Lunar Earth, which is an umbrella of different initiatives we are constantly doing to contribute to a more sustainable behaviour.

Lunar is the first nordic bank, who makes it possible for users to donate to charity through their own spending.

How does it work?

To become a part of Project Blue you have to go to “Products” and find Project Blue, where you can join the project. You choose a per mill rate (it can span from 1-5 per mille, which corresponds to a contribution of 1-5 DKK pr. 1000 DKK of the card transaction), which will be added to the value of the card transaction that you wish to contribute with Project Blue. Furthermore Lunar will donate 2% of your contribution, which will be added to your donation. This allows us to contribute to cleaning the oceans around us from plastic and garbage, together.

You have the option to follow the effect of both your donation and the total donation across Lunar. Our calculations of contributions are based on estimates we have gathered from our partners at Seabin Project. These estimates are constantly being evaluated as more data from Seabins in the Nordics will become available.

The total effect of the contribution we be shown as follows:

  • Litres of water cleaned
  • Kilos of plastic removed from the ocean
  • Number of food packaging pieces removed from the ocean


Who are our partners?

Our main partner for Project Blue is the Australian non-profit organisation, Seabin Pty Ltd (afterwards “Seabin Project”), 17 Parkana Crescent, ABAN 19608283521, Buddina, QLD 4575.Seabin Project delivers trash cans (called “Seabin”), which will be placed in the water in a harbour, lake, streams and the like to gathering of plastic.